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Benihana came to DreamBox
over three years ago looking
for a firm to partner with
on their long-term interactive
and Internet marketing strategies.
With a number of unique restaurant
concepts (Haru, Doraku and
of course Benihana) - unique
sites were needed to effectively
present the highlights and
individuality of each. All
had to be administered from
a central location and be
scalable to support future
growth.
Happily, they have all been
met with overwhelming acclaim.
In June 2003 - Hospitality
& Technology magazine
awarded Benihana.com with
its 'Award of Excellence'
for having the top restaurant
site of 30 national chains
sampled.
Doraku's
web site was one of the first
restaurant sites in the world
to offer online lunch/dinner
ordering and delivery and
has been continuously enhanced
with additional features.
With
the recent launching of now
a second DreamBox developed
Benihana.com site, the foundation
of the previous years' successes
is being reinforced through
a consistent customer focus
and attention to detail.
Additionally,
DreamBox has been called on
to create various print-projects,
namely: gift-certificate designs,
letterhead and envelopes.
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