Web Site + Email + Social + Paid Media
We love working with multi-concept restaurant groups. Grill Concepts, parent of the Daily Grill, The Grill on the Alley and Public School on Tap is no exception. Their Public School brand has been described as modern gastro-pub rooted in the education of beer. Developing each communication channel and supporting this influential restaurant brand through each stage of messaging has been a true joy for the Dreambox team.
Responsive Website Design and Development
Design + Architecture + Build
Public School's responsive web site provides a compelling guest experience tailored for each platform size and input method to continually communicate each aspect of the brand's value proposition. For each location an organic-seo optimized location page provides access to store-specific information along with brand-wide menu information and the ability to order gift cards.
Uniquely designed for each initiative
A core element of our integrated marketing plan has been the ramp up of the Public School Email club's visual creativity and mobile-first focus. In addition to continuing to refine the brand voice we are able to drive initiatives year-round while promoting specific day-parts and locations through uniquely designed Email creative all tied into Google Analytics for extensive reporting by our Dreambox digital marketing team.
Conceptualizing to Execution and Reporting
Working closely with the Grill Concepts marketing team, Dreambox has developed a number of paid-media campaigns all in-line with the overall brand marketing strategy.